What’s the value of commenting on Linked In? For a start, commenting IS content. Here’s our three top tips for Linked In comments.
All posts by Andrew Seel
Your people are your brand.
How to get your team to share on social: 3 tips
The question I get asked most? “How do I get employees on board to share on behalf of the company? Why would they do it?” Here’s 3 tips.
The old ways of marketing don’t work anymore…
The old ways of marketing don’t work – so why are you still plugging away at them? Think about how you react to that intrusive ad or unwanted email?
The day I learnt skills were more important than technology
Buying technology won’t solve your marketing and recruitment problems. Technology supports skills, experience and strategy, it doesn’t replace it. This might sound strange coming from the CEO of a company centred around an employee advocacy platform but hear me out with this seemingly unrelated story…
12 experts predict the game-changing digital marketing trends for 2022 & beyond
We’ve asked 12 leading marketers across B2B and B2C for their insights into digital marketing trends for 2022 and beyond. What are their predictions?
Stand out with a human touch: 3 ways to make e-commerce more human
You can stand out with a human touch, even if more and more of your business is online. Here’s 3 of our top tips.
The search for better mousetraps
Launching ‘the next big thing’ is the holy grail of managers and entrepreneurs but how do consumers see it?
3 brands being more ‘human to human’ in their marketing
When it comes to being more human with your marketing, many lose sight of the best way to do this: be more human yourselves.
Is human to human marketing actually a thing?
The rise of automation and AI has led to something unexpected (or perhaps completely expected)… the appearance of human to human marketing.
Being early to market feels a lot like being wrong
I’m very proud to say after helping iconic retailer John Lewis launch their staff onto Instagram back in 2017, that ‘shop floor influencers’ are now being recognised as a thing in the mainstream media and industry.