Iceland Foods

Advocate marketing case study

“We knew we wanted to scale up our employee advocate programme, we just needed to find the right tool to do it. Togethr allows us to manage this and give us the results to prove to the business just what our internal advocacy programme is doing.” Andy Thompson, Head of Social Communications, Iceland Foods

In the highly competitive groceries retail marketplace –with advertising ROI declining– TOGETHR enables Iceland Foods to empower employees to help distribute content and build brand reach significantly reducing marketing costs.

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